Creating Your Ultimate Marketing Playbook
It's crucial that you develop a sound marketing strategy and adapt effective tactics as soon as you can, even
though you are in the middle of say, proofreading and editing your manuscript and the cover design.
10 Tips for Marketing Your Book
Before you can sell your book, you need to market it. The book promotion professionals at iUniverse have
established a few key marketing tactics and tips to help you develop a great strategy for promoting your book.
How to Make a Sell Sheet
A sell sheet is a concise, one-page document that details the sales and marketing aspects of your publishing
program. Learn how to create a great sell sheet in this article.
Five Tips to Improve Your Bookselling Efforts
The reward of holding a copy of your published work is indescribable. But it's just one of the many exciting
milestones in your journey to self publishing success. One key objective in your publishing journey is selling
your book successfully.
High Turn-Out for Author Events Requires Smart, Sustained Effort
Successful author events require a lot of work and planning. Here are some powerful tips for planning and
executing effective author events.
10 Reasons Self-Published Authors Should Promote Their Books
You might have thought that authors should only focus on what they do best—writing. But when you have ambitious
goals for your book, you should also consider understanding and practicing marketing, too. Why? We give you ten
reasons in this article.
Sell Your Book Through Word of Mouth
Allen Weaver organically built interest in his young adult fiction novel when he used his network and imagination
to market it. Learn how to take an innovative marketing mix and turn it into book sales.
Using Twitter for Effective Book Promotion
Bonnie Tranchenberg, the iUniverse author whose book Wedlocked made it into the top 100, says that getting on
Twitter was the best thing she ever did for her book promotion efforts.
6 Steps to Build a Street Team and Promote Your Book
Follow these six tips to build your own street team made of up volunteers who love your work and are committed to
sharing it with as many people as possible.
Keep Your Audience Engaged: Social Media Marketing Tips
Social media is the new way to reach a wider audience and it isn't going away anytime soon. Learn how to
successfully use your social media marketing strategy and keep your audience engaged.
Joining Book Festivals: 5 Ways To Maximize Your Appearance
You may think that a booth and a couple of books are enough to make an impact at a literary event. But
that’s not always the case. To make the most out of your experience, you need to think outside of the box.
We list down 5 things you should do to maximize your stay at book fairs.
7 Reasons Why Self-Published Authors Should Go Print Too
With all the digital advertising platforms available, you might think that it’s pointless to try print ads. But
it’s very much alive and there are plenty of reasons why you should add print in your campaigns. We talk about
some of these factors in this article.