Simplify Social Media for Recruiting
A Step-by-Step Handbook for Implementing Social Media
by
Book Cover & Preview Text
Excerpt from the Section on “Getting Started”… You’ll find potential pitfalls in using social media highlighted with a caution symbol so you can take special care to avoid them. We’ll use the $ symbol to let you know when you have to pay for a service or feature—but don’t worry, most of the options we’ll discuss are free of charge. You’ll also find all the tools and terms specific to social media listed at the back of the Handbook, in a glossary you can refer to as you read and implement the handbook’s instructions. And to get started, all you need is a computer and an Internet connection! We’ll discuss how you may find that you want to integrate more tools, like an applicant tracking system, into your online recruiting efforts, but we’ll start simple. Just get online, and you’re ready to begin.
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About the Book
Your business is only as great as your people. But how do you find the best people to get you there? Where are candidates hiding? The answer is simple: they’re online. In Simplify Social Media for Recruiting, authors and human resource professionals Kathy Mulder-Williamson and Eileen M. Taylor explain how to leverage the most easy-to-use, powerful, inexpensive, and all-around best social networking tools to assist with recruiting.
Designed for both the novice and experienced social media user, this step-by-step handbook provides information and instruction on technologies, policies, shortcuts, and tips to help you recruit, brand, and market through the social media formats of Twitter, Facebook, LinkedIn, and Google+. Simplify Social Media for Recruiting shows you how to become a user of these time- and cost-effective major social networking sites to maximize their efficiency and efficacy.
Through these simple directions and strategies, Mulder-Williamson and Taylor explain how social media can revolutionize your recruiting results and help you find the best people to fit your organization.
About the Author
Kathy Mulder-Williamson is a former human resource director who has focused the last ten years of her career on recruiting. She has used LinkedIn to recruit since its infancy in 2004 and continually incorporates the ever-growing and evolving Internet and social media tools to source candidates and publicize job opportunities.
Eileen M. Taylor is a senior human resource and business executive and writer/editor. She first became sold on using free and low-cost websites to post job opportunities when she had an opening but no recruiting budget and had great results using Craig’s List.
Mulder-Williamson and Taylor created the company hyrebuzz to help recruiters and human resource professionals stay current on the latest trends in social media. Visit them online at www.hyrebuzz.com.