Political Tool Kit
Secrets of Winning Campaigns
by
Book Cover & Preview Text
This book is a step-by-step process on how to start and run a successful political campaign. It details job functions and tasks for: the Candidate, Campaign Manager, Treasurer, Communications, Scheduling, Advertising, Volunteers, Fundraising, Office and Unit managers. It also includes: Campaign budget, Letters to the Editor, Mailings, Canvassing, Internet Precinct, Swing Vote, Mentoring and much more.
Formats
Book Details
About the Book
From city councils to governorships, from county commissioners to coroners, there are thousands of contested or vacant elected offices each year throughout the United States. In Political Tool Kit, author Ron Parsons provides a practical guide for citizens who are seeking an opportunity to participate in the democratic process through political candidacy.
Based on his education and personal experience, Ron offers a step-by-step, sequential model that candidates can mold to fit their candidacies by making their campaigns unique. Political Tool Kit merges contemporary and traditional political organizational structures to address a myriad of tasks, such as fundraising, advertising, nominating petitions, and scheduling, while detailing job functions and tasks. This campaign model adopts modern communications tools through optimizing the Internet and cutting-edge mobile devices. It also includes a range of resources, such as a campaign budget, letters to the editor, mailings, and canvassing techniques.
Political Tool Kit offers the tools to build a process that enables candidates to grow to their full potential. The winning ideals embedded within a campaign will follow candidates throughout their political careers.
About the Author
Ron Parsons has a bachelor’s degree in production operations management and a master’s degree with a focus on TQM and activity-based costing. He formed his foundational concepts of teamwork and leadership while serving in Vietnam with the 9th Marines. Ron has been involved with political campaigning for many years, serving as a county party treasurer for five years, the county district attorney’s treasurer for nearly a decade, and county chairman for his current state senator.