Innovations in Product Training
Strategies for Success
by
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The most appropriate strategy to train adults is one that is not passive and where the student can apply his or her learning to real-life situations. Discussing cases with others and sharing experiences also has much value. Therefore, increased learning is realized in a training model where the students are actively engaged in their own education. Increased effectiveness of learning can be seen in those classroom models where students are active learners and instructors are facilitators rather than the classical approach where instructors tend to emulate the traditional model of lectures where the instructor is the center of attention (Vega & Tayler, 2005). Raucent (2001) proposes moving from classical lectures to a problem-based learning approach, summed up as “learning by doing in small groups.” Such studies point to evidence that small groups of students learn better by deeper student engagement and the ability for the teacher to incorporate multiple learning styles into this type of education.
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About the Book
Visualize a typical product-training program: large audiences, death by PowerPoint, and attendees secretly texting away on their cell phones. And the managers? Well, they have left the room. The truth is that adults (such as salespeople!) do not learn, much less retain, information presented to them using passive (thus boring!) training methods.
Adequate training does not necessarily mean adequate content: many product training programs offer abundant and excellent product training material. The way that people are trained—that is, the strategic approach to behavioral modification—is as important as what people are trained on. Thus, a paradigm shift in training strategy may be indicated by introducing innovative learning techniques into the product training environment.
After reading this book, you’ll be able to take steps to
- Use blended learning principles in a holistic approach to increase learning retention
- Make use of the most innovative training techniques
- Harness the power of Adult Learning Theory
- Maximize learning using a small group setting
- Learn how to use real-life case studies to enhance learning
- And much more!
Take yourself and your employees to the next level and learn the secrets behind Innovations in Product Training.
About the Author
Debra J. Smith holds a master’s degree in education, a bachelor’s degree in psychology, and is a registered diagnostic cardiac sonographer and registered vascular technologist. She most recently held the position of director of global training and education at a leading company in medical device manufacturing. She lives near Seattle, Washington.