The Art of Business Warfare

About the Book

Business and warfare have more in common that most people think. The Art of Business Warfare applies military techniques to the business world. It outlines how businesses can use the military principles preemption, dislocation, and disruption to outmaneuver their competition. In addition, before conducting an operation, the military has four primary areas it must address: personnel, intelligence, operations, and logistics. Companies must also manage these four areas. While The Art of Business Warfare won't show you how to call in artillery fire on your competition, it will show you how to coordinate you business departments and improve your business operations.

About the Author

Dave Leppanen is a military intelligence officer in the United States Army Reserve. In the civillian sector he has worked in the areas of administration and logistics. He currently resides in Mahtomedi, Minnesota.