The 12 Rules of Millennium Marketing

About the Book

Are you a Leader or a Migrator?

Rule #1 - "Get a Plan" in order to get results.

Rule #2 - "Make "e" Business "your" Business," get connected, sell time, be in real time, or go out of business.

Rule #3 - "Design for the Mind" with mind positioning, mind stimulation, the power of words, and brain functions.

Rule #4 - "Raise the Bar" by communicating the level of expectation.

Rule #5 - "Marketing is an Investment" in substance and 7 key talents.

Rule #6 - "Measuring Performance" because if it can't be measured, it can't be improved.

Rule #7 - "Problems are Delayed Solutions" with the Universal Formula.

Rule #8 - "You Must be Willing to Sweat" with 8 underused tactics.

Rule #9 - "If You Market, They Will Come," no more "seasonal" or "soft market" excuses.

Rule #10 - "Train the Troops" with the new TEAM training approach.

Rule #11 - "Form Marketing Partnerships," with a MRFP.

Rule #12 - "The Law of Unintended Consequences," "Nova" when translated into Spanish means "It doesn't go."

This playbook is your one-stop shop. You will plan your marketing strategy, formulate it, implement it, measure it, and debrief success.

AUTHOR BIO: Victoria L. Blanton was born and raised in Seattle, Washington. She has been a resident of Central Florida for the past 12 years. Her accreditations are CAM, ARM, and NALP. She is presently in the real estate industry and specializes in Marketing.

About the Author

Victoria L. Blanton was born and raised in Seattle, Washington. She has been a resident of Central Florida for the past 12 years. Her accreditations are CAM, ARM, and NALP. She is presently in the real estate industry and specializes in Marketing.