New Work Opportunities for Older Americans

About the Book

About the Author

Robert S. Menchin is a recognized authority on the marketing of financial services and the creator of successful marketing communications for leading companies in the U.S. and abroad. He was formerly Vice President, Marketing Communications for the Chicago Board of Trade, the world's largest futures exchange. Mr. Menchin is currently President of Chicago-based Wall Street Marketing, which specializes in marketing to seniors. He is the author of The Last Caprice, Where There's a Will, and New Work Opportunities for Older Americans.