With thousands, and in some cases millions, of book buyers and book lovers looking for information on specific types of books, an e-mail marketing campaign can help you reach out to them quickly. Through our targeted e-mail marketing campaign services, you can promote your book to people who have already shown they are ready to hear about your book.
Your campaign is not unsolicited advertising (commonly referred to as spam). The e-mails will only be sent to individuals who have already indicated their interest in receiving commercial messages and, by opting-in to receive book marketing e-mails, have given us permission to reach them.
How the process works:
After adding the service to your cart and completing payment, you will be contacted by iUniverse Author Marketing Services and asked to complete the iUniverse E-mail Marketing Campaign Questionnaire. A professional creative team will write and design a customized e-mail for your book. An engaging subject line, book cover image, and description of your book are used in a way to catch the attention of the recipient. A click-through link for book ordering is integrated into the e-mail to the destination of your choice. As a part of a money-saving co-op e-mail campaign, your message will be included with three other authors. We will create a list of 2 million opted-in e-mail recipients for the e-mail, and send the e-mail on your behalf. Three to four weeks after your e-mail campaign has been distributed, you will receive a report that details:
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Note: For the co-op e-mail marketing campaign, we will schedule the distribution of the e-mail launch once all four campaigns have been finalized.
